For many gyms when they first set up shop with their shiny new machines, dumbbells and bathrooms there is a lot of excitement among new members to get in and try the place out. After a few years, this shine will fade due to the hard daily use of your … More
Highly gym-saturated locations lead to slowing growth and, in many cases, the weaker (not literally) clubs members end up being consumed by the more established facilities when they struggle to compete. For example, recent reports show … More
The icy blast sweeping across the United States last week not only brought inches of snow and freezing temperatures to the country, but something far scarier and worse for fitness businesses - an avalanche of excuses for people avoid working out. For … More
Keeping club members engaged with your club can be a challenge even for the most seasoned fitness club owners. If you’re club is a member of GymMaster, there are a number of features which can be simply and effectively incorporated into your … More
Encouraging members to use the GymMaster app at your facility will increase your fitness clubs engagement with members and subsequently boosts member retention. Building the relationship between you and your clients is an important part of client … More
With a new year comes a new round of potential members for your gym. Most gyms have a minimum age for their members, whether it be to adhere to regulations or self-imposed limits. The next generation are about to be hitting the gym in their droves - … More
On any given day, the average American is exposed 5,000 advertisements. Now, try and think back on how many ads you remember from yesterday.. One, maybe two if you’re lucky? People physically can’t remember all of the advertisements … More
As we settle into 2018, we wanted to take a look back at some of our most popular blogs over the years. These are the 6 popular read blogs from 2017, with some wonderfully relevant tips to keep your business on top! We love sharing informative, … More
We’re looking at the role of automation in your gym, and the role it plays in increasing your member retention. Automation is a term thrown around a lot these days—after all, it’s work being done for you, without you having to manually do it! You can … More
The American College of Sports Medicine (ACSM) has debuted their 12th annual survey of the top fitness trends for 2018, and there are some interesting expected trends appearing on the top 10 list. High Intensity Interval Training (HIIT) comes in as … More
Have you got something special to offer your members? Does it justify a high price memberships? The way that people justify your prices depends on how your frame your offering. This blog gives you a few tips to make sure your customers aren’t being … More
This Feature Spotlight focuses on the GymMaster Online Module. The module allows you to integrate your schedule, member portal, and sign up page onto your existing website - a live timetable and your own branding, giving your members more ways to … More
Do you dread the idea of having to call up your clients to ask for payments on unpaid account balances? Do you let you financials suffer because you avoid that awkward conversation? Do you worry this phone call may affect your ongoing relationship … More
Debt collection doesn’t have to be the bane of your job any longer. With GymMaster, you can simply direct your members to the online member portal, where your members pay online. Whether it’s a failed payment, an IOU, or a complicated … More
Last week we looked at when people sign up and cancel their gym memberships. This week we’re taking an in depth look at when the most popular time is for members to visit your health club, and what you can do during the slow periods, or quiet season, … More
When it comes to being a gym owner, knowledge is power. Knowing when your revenue will be up - when members sign up - and when it will be down, is key to your business’ success. So we’ve done some research from our database which can help you … More
Congratulations! You’re getting new members signing up to your gym. This article is all about the next step: The onboarding process. Designing a good onboarding strategy will both maximize your member retention and enhance your member … More
Along with the new year comes the annual rush of motivated individuals hoping to make good on their promises to themselves to improve their fitness and health - in fact Nielson reports that 32% of people regard weight loss as the primary New Year’s … More
Managing your fitness business shouldn’t be a hassle. A cloud solution to managing your business gives you better flexibility, functionality and … More
So, you’re looking for a new membership management solution. Whether you’re leaving your old provider or it was simply time for a new one, switching your software is a big deal for your business. Here at GymMaster, we believe that a big deal doesn’t … More