A common problem for many gyms, especially newer ones, is establishing and maintaining a large enough membership base to cover operating costs. To achieve and maintain the optimal amount of members for a club there are two key aspects of the member … More
Gyms have always had a love-hate relationship with public holidays - while they can be a distraction for current members from their workout routines, they can also be a strong motivator or even a trigger motivating new members to sign up. Some … More
In recent years environmentalism (otherwise known as being ‘green’) has become a rapidly growing area of interest for both customers and businesses across a broad range of industries - from hospitality to transportation and everything in … More
The ACSM’s health and fitness journal has recently conducted their annual survey of over 2,000 health and fitness professionals on what they believe will be the top fitness trends around the world in 2019. This survey asks the industry leaders … More
The Silver Sneakers program is an initiative encouraging physical activity from older adults to better maintain their health - it is an American program, however there may be other similar initiatives in other countries if you live outside of the US. … More
As your club grows, keeping on top of billing can become a tedious and time consuming task for you and your gym’s staff if you don’t have efficient systems in place. However, this is a highly important area of business for gym owners to focus upon. … More
Leads captured within the GymMaster member portal which have been generated from Facebook & Instagram can now be tracked and attributed to your efforts on social media with the new ability to install the Facebook pixel in GymMaster. You can … More
Choosing the best billing provider is key to saving time, money and effort in the long run. While GymMaster offers a streamlined solution with your billing provider operating in the background, there are a variety of questions you should ask when … More
Sometimes life gets in the way of members being able to get to the gym. They may be unwell, going away for a holiday or even a student returning to college. Membership holds are a great way to keep these members engaged with your club and keep them … More
After a number of enquiries from our clients, we are pleased to announce that we have added the capability for you to use your GymMaster software in conjunction with one of the world’s most popular automation tools - Zapier. Click here to … More
Keeping regular contact with your members is key to maintaining club engagement, especially for your less active members. A fantastic way for keeping clients up to date with happenings around your club through use of monthly fitness club newsletters. … More
Efficiency and convenience is key to the success of a business in this digital age. Today, having information at our fingertips is an expectation rather than a bonus. The member portal is a powerful tool adding functionality to your fitness … More
Finding the best combination to use for your fitness club online marketing campaigns is extremely important. Doing so can boost membership numbers and offer your club an attractive return on investment. There’s a plethora of digital marketing … More
So, you club is organized with GymMaster and your member’s portal is installed. That’s great! BUT, something’s not quite right.. Why am I not getting enough bookings for classes or personal trainers through the portal? Why … More
Gyms have been around over 3000 years, originating in ancient Greece. Back then they were used as a training facility for competition in the public games for young men. In today’s day and age, gyms are much more advanced, inclusive and require much … More
You can only open the doors to your club for the first time once. The lead up to that big day is key to your club hitting the ground running and it’s success. Take measures to build awareness of your new fitness club with prospective members to … More
The road to becoming an owner of a successful new fitness club can seem daunting and a long struggle. But there are a number of ways which you can improve your chances to getting there. Here’s a few tips to setting up your new fitness club for … More
Have you ever been working out at your local fitness club and thought you could do better? Maybe you’ve always wanted to start your own gym? or are just looking to shake things up a bit from your 9-5 desk job? Whatever your reason, now is a great … More
In today’s day and age, it’s relatively easy for anyone to create their own websites for their gym. There are a number of platforms for which you can sit down at your computer with little to no coding experience and knock out a visually … More
In recent years, the American Fitness Industry has seen a shift in demand for health clubs. You might be surprised to hear that the average size of American Gyms is actually getting smaller given the fact industry revenue figures have been increasing … More
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