GymMaster Blog for the ‘Online’ Category

Using Facebook with Gym Software: Installing the Facebook Pixel in your GymMaster Member Portal

Wednesday, May 22nd, 2019

Leads captured within the GymMaster member portal which have been generated from Facebook & Instagram can now be tracked and attributed to your efforts on social media with the new ability to install the Facebook pixel in GymMaster. You can determine which posts or ad campaigns are performing best for your gym and view user behaviour through the member portal from Facebook Analytics or Ads Manager, allowing you to adjust your club’s marketing efforts to be more efficient, effective and profitable.

Setting up the Facebook Pixel with GymMaster is easy and takes only a couple of minutes.

Here’s how you

6 Reasons your Fitness Club’s Website Needs a Members Portal

Thursday, March 28th, 2019

Efficiency and convenience is key to the success of a business in this digital age. Today, having information at our fingertips is an expectation rather than a bonus.

The member portal is a powerful tool adding functionality to your fitness club’s website. These functionalities allow members to interact with your club online. And, they also make you and your member’s lives easier, by linking seamlessly with GymMaster. The member portal is a snippet of code which can be embeded into your existing website in minutes. This code creates the portal on a page within your site, providing your clients a …

Fitness Club Online Marketing Channels for Increasing Website Traffic

Wednesday, March 27th, 2019

Finding the best combination to use for your fitness club online marketing campaigns is extremely important. Doing so can boost membership numbers and offer your club an attractive return on investment. There’s a plethora of digital marketing channels where fitness clubs can acquire easy traffic to their website through:

Social Media Channels

Social media is a common channel for fitness clubs to gain website traffic. Gyms can build a sizeable following on many platforms in a number of ways. The tried and true method is including a combination of regular posts, engaging with members and sharing interesting content. Two social …

Top 5 Fitness Club Software Essentials – The 2019 Software Tool Kit

Thursday, March 14th, 2019

Gyms have been around over 3000 years, originating in ancient Greece. Back then they were used as a training facility for competition in the public games for young men. In today’s day and age, gyms are much more advanced, inclusive and require much more maintenance. Luckily, in 2019 there’s a host of clever software at your disposal, so the days of sitting at your desk running your facility are a thing of the past.

Here’s the essential software toolkit that all fitness clubs should be using to make the lives of staff and their members easier!

5. Todoist for Business

Quick Tips to Make your Club’s Website More Useful

Sunday, February 24th, 2019

In today’s day and age, it’s relatively easy for anyone to create their own websites for their gym. There are a number of platforms for which you can sit down at your computer with little to no coding experience and knock out a visually appealing and more-than-sufficient website for your business.

It’s one thing to create a website, but it’s a whole other story to create a USEFUL website. By useful website, we mean one where it’s going to benefit both your business, it’s members and also prospective members.

For a fitness facility or health club’s website to be useful …

Getting more out of GymMaster: How to Keep Club Members Engaged

Thursday, February 7th, 2019

Keeping club members engaged with your club can be a challenge even for the most seasoned fitness club owners. If you’re club is a member of GymMaster, there are a number of features which can be simply and effectively incorporated into your businesses communications and routines to help your members thrive within your club. Here’s just a few ways you can keep members engaged with GymMaster in 2019!

Reward Participation

This one is easy! Reward your members for turning up and using the facility. There are a few options for rewarding your members for participation:

You could offer physical rewards …