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GymMaster Blog

Is Door Access Control Just for 24/7 Gyms?

Sun, Aug 3, 2014

Is door access control the right choice for your health club? For any operation this question comes down to a number of factors. What you’re aiming to achieve and whether the cost of implementation is outweighed by the benefits derived. … More

Top 10 Tips on Improving Your Health Club's Cash Flow

Thu, Jul 3, 2014

Cash flow is important to your gym… without it your business stops. Putting in some simple systems to maintain good cash flow is essential to your business' success. 1. Standardize how and when you collect money Having a dozen different ways … More

Are minimum term contracts costing your gym big money?

Thu, Jun 19, 2014

The past decade has seen an incredible amount of change in our industry and one of the more obvious examples is the explosive rise of the 24 hour low frills no term contract franchises that have popped up everywhere. This has also brought larger … More

Top 3 SMS's Every Health Club Should Send

Tue, Aug 13, 2013

SMS or text messages have been a hot topic over the last three months, so I felt it time to write a blog on the matter. Margins are being squeezed with members negotiating for lower cost premiums with the influx of 24/7 unmanned franchise facilities … More

GymMaster Changes v5.310

Wed, Feb 6, 2013

Description of Change Module Affected When running DD runs, if the member has a previous debt on a different billing period, it will no longer try and retake the debt on the different billing period. Billing Also if billing is set for all charges, … More

Improving our Dash Board!

Fri, Jun 15, 2012

Jonathan - Jul 2, 2012- Last Visitors Page – Should have “total visits” and “total scans” – if we have 1 person who checks in for PT and for membership… then this is counted as twice, which is confusing. - I … More

Improving our Dash Board!

Fri, Jun 15, 2012

We are keen to get your feedback on changes to our user interface. Before we release the update we wanted to get your thoughts and opinions on the types of Key Performance Indicators that you rely on, on a daily basis. We appreciate we have many … More

Gym Master version 5.0 launching this week

Thu, May 17, 2012

Our development and testing teams have been busy busy busy. And I’m excited to announce some further enhancements to our major v5.0 release. Our fabulous new icon is now live and should be visible from your desktop. Losing some of our key … More

Are you a victim of false economy?

Wed, Nov 30, 2011

A few weeks ago I was sleeping in a tent and fighting off the small, biting insects in a remote mountain pass. I’d just come from a 3-day hike and I was filthy, sore, and dying for a real meal of hot cooked protein. On the way home I stopped at a … More

What Pricing Strategy Should I Adopt for my Gym?

Wed, Oct 19, 2011

Determining the pricing strategy for a service can be a significant challenge for any organization. There are a number of variables to consider, such as… What price will provide me with a margin of x%? What price will provide me with a … More

How to retain your gym members ... tip 4

Wed, Jun 29, 2011

gary gowan - Aug 3, 2011as a personal trainer i have used many ways to keep members and personal clients…..here are a few ideas that worked well for me. free trials for clients and members friends. people are always happier training with … More

How to retain your gym members ... tip 4

Wed, Jun 29, 2011

Get members to try it all! A member who only comes into the club to use the treadmill is harder to retain than a member who uses the exercise equipment, the personal trainer, the group fitness classes, and who enjoys a smoothie at the cafe. These … More

Retaining memberships... tip 3

Wed, Feb 9, 2011

Watch for red flags A sure-fire sign that a member is at risk of cancelling their membership is when they stop attending your club as often as they used to. By keeping tabs on attendance rates, you can spot at-risk members and see if you can find … More

How to retain your gym members ... tip 2

Tue, Jan 18, 2011

Encourage socialization between members Did you know that the type of fitness clubs with (anecdotally) the highest member retention rate are tennis clubs? To be more specific… contract tennis clubs where members are given a fixed time to … More

How to Retain your Gym Members?

Mon, Jan 10, 2011

Sheba Bruscino - Jan 4, 2011Great post on fitness Good infomation here, thanks. great TIP,thank you More

How to Retain your Gym Members?

Mon, Jan 10, 2011

At Gym Master, we know that you’re in the health and fitness business for the great lifestyle and the huge business potential, so based on the feedback we have had from our members we have decided to put together some tips for getting the most out of … More