
New member onboarding – best practices to ensure they stick around
Monday, March 30th, 2020As mentioned in a number of our previous posts, getting new members to stick around can be a difficult task for even the most organized gym owner. Lack of a strong workout routine, limited motivation and a higher risk of injury all can lead to insignificant results and a higher rate of turnover. Keeping a current customer is up to 5x cheaper than acquiring a new one from scratch, which is why you should be taking every measure possible to keep your members for longer.