INSIGHTS AND UPDATES

GymMaster Blog

SMS Marketing: Better (and cheaper) than ever!

Fri, Sep 20, 2013

With digital marketing becoming the way of the future, we’ve searched high and low for a reliable, cost-saving solution to make SMS marketing more accessible for you to get your message delivered directly into your target’s hands. New … More

Top 3 SMS's Every Health Club Should Send

Tue, Aug 13, 2013

SMS or text messages have been a hot topic over the last three months, so I felt it time to write a blog on the matter. Margins are being squeezed with members negotiating for lower cost premiums with the influx of 24/7 unmanned franchise facilities … More

The 'New' Segmented Health Club Market

Mon, May 28, 2012

Has anyone else noticed how much the health club market has changed over the last couple of years? Is it entirely driven by a reaction to the recession and high unemployment coupled with the availability of low cost franchise business models? This … More