Bio
Dru is the CEO of GymMaster. Since 1994 he has led the development of GymMaster from a simple software for a local gym to an industry-leading platform that powers thousands of gyms in over 70 countries. Dru’s forward-thinking led to innovations like the integrated access control for 24/7 gyms in 2005 and quick adaptations for COVID-19 with online classes and essential safety features in 2020. Under his leadership, GymMaster manages over 3 million memberships and handles $40+ billion in payments, making it easier than ever for gym owners to launch and grow their business.
Articles
Unexpected things that can improve a gym member's experience
Are you suddenly experiencing drops in memberships? Or maybe you’re not but you want to be proactive and ensure that your gym continues to thrive. … More
How to Increase Uptake of Your Gym Refer a Friend Program
There aren’t many opportunities for you, as a business owner, to take advantage of free marketing. In a world of low conversion rates and high Facebook ad prices, it’s important to be aware of every opportunity you have to acquire new members — … More
How to build a powerful gym reputation
It’s important as a gym owner to place a high priority on building a strong gym reputation, strong word of mouth can slash your requirements for … More
Why Build a Gym Community
As a gym owner, the potential gains for creating a community-focused gym go far beyond just making your members happy. Heading a gym with a strong … More
Top 5 Books Every Gym Owner Should Read
If you look at the top CEOs and company executives, what’s one thing they all have in common? They read as many as 60 books annually, or five books a month. Reading can be a form of motivation and knowledge and is a practice that many of the most … More
Easy Wins for Building Gym Community
Fostering a sense of community in their facility is an ofter-underrated way for gym owners to boost the results of their members while also putting more money in their pockets. But, often members keep their heads down and headphones in during their … More
What’s the Best Free App for Gym Members
We live in an age where companies invest millions of dollars into user experience, and because of this, expectations are higher than ever. As a gym owner, user experience is directly linked to the success of your gym, and this experience is no longer … More
Why do gyms have joining fees?
A joining fee is a one-time payment that covers the cost of jumpstarting a gym membership. It is a fee paid by members on top of the initial … More
What makes a good management system?
Looking for the perfect gym management system for your gym is no easy feat. With all the different software available today, it gets more and more … More
How can I manage my gym?
Managing a gym can be tricky. The constant need to keep attendance high, keep customers happy, and keep attrition low requires multiple tedious tasks … More
Start a gym checklist
So opening up a gym is a dream you’re now ready to turn into reality. However, it’s not as easy as it sounds, right? Every gym owner knows that … More
What is a Gym Management System?
More and more business owners are turning to software solutions to help them manage and run their fitness facilities. They’re doing so to create a better experience not only for themselves and their staff but even more importantly, the members of … More
What are the features of a gym management system?
Any business with a great management process is bound for success, and the same is especially true for gym enterprises. With the countless things … More
How does a gym management system work?
Whether you’re a gym owner or an aspiring one, one thing you should definitely look into is a gym management system and how it works. We understand … More
Why do gyms have saunas?
There is nothing as relaxing as a post-workout sauna session. No wonder more and more clubs are offering sauna services for members to enjoy. But more … More
How do I get more reviews from gym members?
In this digital era, I cannot stress enough how the reviews your members leave can make or break potential clients. Consumers of today have made it a … More
Why you should make the switch to an all-in-one gym management system
In today’s digital age, gym software systems are highly valuable for managing several areas of your business. Having a good one assists you in running … More
What’s the ROI of gym management software
When you invest in something, the typical expectation of the return is through monetary gains. This is especially true in the world of … More
What should I look for in gym management software?
The search for the gym management software for your club is no easy task. With the countless gym system companies out there, it can be overwhelming to … More
How can I reduce gym costs at my club?
Reducing the cost it takes to operate your gym means more revenue for you. It’s every entrepreneur’s goal to boost net income without sacrificing the … More
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