Bio
Dru is the CEO of GymMaster. Since 1994 he has led the development of GymMaster from a simple software for a local gym to an industry-leading platform that powers thousands of gyms in over 70 countries. Dru’s forward-thinking led to innovations like the integrated access control for 24/7 gyms in 2005 and quick adaptations for COVID-19 with online classes and essential safety features in 2020. Under his leadership, GymMaster manages over 3 million memberships and handles $40+ billion in payments, making it easier than ever for gym owners to launch and grow their business.
Articles
What’s the Best Free App for Gym Members
We live in an age where companies invest millions of dollars into user experience, and because of this, expectations are higher than ever. As a gym owner, user experience is directly linked to the success of your gym, and this experience is no longer … More
Why do gyms have joining fees?
A joining fee is a one-time payment that covers the cost of jumpstarting a gym membership. It is a fee paid by members on top of the initial … More
What makes a good management system?
Looking for the perfect gym management system for your gym is no easy feat. With all the different software available today, it gets more and more … More
How can I manage my gym?
Managing a gym can be tricky. The constant need to keep attendance high, keep customers happy, and keep attrition low requires multiple tedious tasks … More
Start a gym checklist
So opening up a gym is a dream you’re now ready to turn into reality. However, it’s not as easy as it sounds, right? Every gym owner knows that … More
What is a Gym Management System?
More and more business owners are turning to software solutions to help them manage and run their fitness facilities. They’re doing so to create a better experience not only for themselves and their staff but even more importantly, the members of … More
What are the features of a gym management system?
Any business with a great management process is bound for success, and the same is especially true for gym enterprises. With the countless things … More
How does a gym management system work?
Whether you’re a gym owner or an aspiring one, one thing you should definitely look into is a gym management system and how it works. We understand … More
Why do gyms have saunas?
There is nothing as relaxing as a post-workout sauna session. No wonder more and more clubs are offering sauna services for members to enjoy. But more … More
How do I get more reviews from gym members?
In this digital era, I cannot stress enough how the reviews your members leave can make or break potential clients. Consumers of today have made it a … More
Why you should make the switch to an all-in-one gym management system
In today’s digital age, gym software systems are highly valuable for managing several areas of your business. Having a good one assists you in running … More
What’s the ROI of gym management software
When you invest in something, the typical expectation of the return is through monetary gains. This is especially true in the world of … More
What should I look for in gym management software?
The search for the gym management software for your club is no easy task. With the countless gym system companies out there, it can be overwhelming to … More
How can I reduce gym costs at my club?
Reducing the cost it takes to operate your gym means more revenue for you. It’s every entrepreneur’s goal to boost net income without sacrificing the … More
How to increase gym cash flow from existing members
Every single entrepreneur’s goal is to generate a positive cash flow. This means that the money coming in should be far greater than what’s going out. In the fitness industry, increasing gym cash flow isn’t only about acquiring new members. There are … More
How to Increase Retention Rate of New Sign-Ups
More than 50% of new gym memberships are canceled within the first 6 months. If you’re a gym owner struggling with the retention of new members the 7 … More
Crossing the 90-day barrier: the key to gym member retention
Acquisition of new gym members is a feat on its own, but keeping them is the real definition of success. Not only that, studies suggest that … More
How to motivate gym members to visit your club more
Your gym’s success is driven by member retention. The number of customer visits is a critical means to measure the efficacy of your fitness services. … More
Creating an offer that sells more memberships
3 Steps to Creating a Compelling Offer That Sells Gym Memberships Like Hotcakes Struggling to get more gym members and sell memberships? As a gym … More
How can hiring the right personal trainers get more gym members
Without a doubt, trainers are an asset to your gym in more ways than one. Clubs with personal trainers enjoy an 80% retention rate while average gyms … More
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