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(2019-02)

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Quick Tips to Make your Club's Website More Useful

Sun, Feb 24, 2019

In today’s day and age, it’s relatively easy for anyone to create their own websites for their gym. There are a number of platforms for which you can sit down at your computer with little to no coding experience and knock out a visually … More

Why Average Memberships Per Club in the US are Decreasing & What this Trend Means for your Club.

Wed, Feb 20, 2019

In recent years, the American Fitness Industry has seen a shift in demand for health clubs. You might be surprised to hear that the average size of American Gyms is actually getting smaller given the fact industry revenue figures have been increasing … More

Refreshing your Fitness Club in 5 Easy Steps

Fri, Feb 15, 2019

For many gyms when they first set up shop with their shiny new machines, dumbbells and bathrooms there is a lot of excitement among new members to get in and try the place out. After a few years, this shine will fade due to the hard daily use of your … More

Maintaining your Club's Competitive Position in Gym-saturated Locations

Tue, Feb 12, 2019

Highly gym-saturated locations lead to slowing growth and, in many cases, the weaker (not literally) clubs members end up being consumed by the more established facilities when they struggle to compete. For example, recent reports show … More

Fending off the Cold: Maintaining Gym Usage in Winter

Mon, Feb 11, 2019

The icy blast sweeping across the United States last week not only brought inches of snow and freezing temperatures to the country, but something far scarier and worse for fitness businesses - an avalanche of excuses for people avoid working out. For … More

Getting more out of GymMaster: How to Keep Club Members Engaged

Thu, Feb 7, 2019

Keeping club members engaged with your club can be a challenge even for the most seasoned fitness club owners. If you’re club is a member of GymMaster, there are a number of features which can be simply and effectively incorporated into your … More

GymMaster Members App: Engage with Members Both Inside and Outside of Your Facility.

Thu, Feb 7, 2019

Encouraging members to use the GymMaster app at your facility will increase your fitness clubs engagement with members and subsequently boosts member retention. Building the relationship between you and your clients is an important part of client … More