When it comes to being a gym owner, knowledge is power. Knowing when your revenue will be up – when members sign up – and when it will be down, is key to your business’ success. So we’ve done some research from our database which can help you plan your year. Facing the challenge of seasonal fluctuations can be a stressful period for business owners in the fitness industry. The key is to manage your resources from the increases in demand, to ensure survival throughout periods of decreased demand. You know that there are an abundance of influences on consumer…