GymMaster Blog for May, 2017

How to Manage Throughout The Quiet Season

Friday, May 26th, 2017

Last week we looked at when people sign up and cancel their gym memberships. This week we’re taking an in depth look at when the most popular time is for members to visit your health club, and what you can do during the slow periods, or quiet season, to help you manage the often seasonal nature of the fitness industry.

You’ve put endless hours, money and resources into crafting your facility to provide exactly the type of service you want to your community of members. That’s why you’re reading this blog, right? Because you’re always striving to be the best …

When Do Members Sign Up To Your Gym?

Friday, May 26th, 2017

When it comes to being a gym owner, knowledge is power. Knowing when your revenue will be up – when members sign up – and when it will be down, is key to your business’ success. So we’ve done some research from our database which can help you plan your year.

Facing the challenge of seasonal fluctuations can be a stressful period for business owners in the fitness industry. The key is to manage your resources from the increases in demand, to ensure survival throughout periods of decreased demand.

You know that there are an abundance of influences on consumer …